Revenue Management and Yield Management are two strategies that can help you to increase the turnover of your establishment. Although they are similar at first glance, there are significant differences. So what is Revenue Management? What can Yield Management do for you? Let's take a closer look at these two strategies that can help you grow!
What is Revenue Management?
This revenue management strategy enables hotel managers to anticipate guest demand and behaviour and optimise availability and pricing, with the aim of achieving the best possible financial results.